Strategies to Commercialize SDN and NFV

  1. Which new virtualization services will upend the market to the maximum extent and help us take the lead in the market?
  2. Which areas should we invest in?
  3. How is the revenue potential?
  4. How long does it take to generate new revenues?
  5. What are the new services and revenue sources that SDN/NFV can bring? How long does it take to show the benefits?

How Can CSPs Commercialize Deployed SDN/NFV in a Wider Enterprise Scale?

It is critical to integrate the required technical inputs with the expected business outcomes, and thus it needs multifaceted strategic planning:

  1. Learn the go-to-market impacts of SDN/NFV from the business point of view. SDN/NFV enables CSPs to fully utilize the digital value chain and work with the third-party ecological system players to build new business patterns. However, this objective can be hardly achievable without operation strategies, revenue planning, and go-to-market planning.
  2. Expand the coverage in different regions, and then quickly and efficiently deploy SDN/NFV in a large scale. Starting from a small scale, apply accumulated experiences to broader operation scenarios, fields, and entities. Do not ignore investments in the customer-oriented digital IT, which helps the new business patterns, such as IoT or network slicing, generate revenues.
  3. Focus on several critical operation best practices and agile tools to accelerate deployment of SDN/NFV. Pay close attention to the operation of SDN/NFV, and gradually increase investments in the new SDN/NFV orchestration architectures. In addition, pay attention to the operation tools (such as prediction and analysis, service modeling, and artificial intelligence), as well as standards and templates that help standardization of SDN/NFV.
  4. Implement organizational reform and leader management at the early stage. Develop a complete set of organization and talent audit mechanisms, fully utilize your investments in SDN/NFV, and introduce a set of agile service creation and test processes similar to DevOps based on the architectures, development, and operation of the network and IT.


In this article, we discussed the commercialized deployment of SDN/NFV by CSPs and how it can add value to their business. At present, not many fields have explored SDN/NFV, and that too, to a very limited extent. However, due to intense competition, it has become a necessity for the CSPs to adopt this technology as soon as possible. We also talked about the strategic planning and actions that are required to go ahead with the process successfully and achieve maximum ROI.



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